September 2, 2011

from Professor Kinema

The recent release of Spy Kids: All the Time in the World in 4D (the entire film's title) harks back to the days of the bogus promotional gimmicks. This is all presented in 'Aroma-Scope.' A check of the film's official web page doesn't give an explaination as to what 'Aroma-Scope' can be. Maybe the alleged 4th dimension contains a variety of aromas? We're also informed that, via the film's posters, 'the 4th dimension is free!'

Here are a few other 'technical innovation' favs that come to mind:

Encino Man  (1992) – was promoted, in print, as 'A Chillin' New Comedy in Full Neandervision.'

Blood Sucking Freaks (aka The Incredible Torture Show)  (1978) –  was filmed in 'Ghoul-O-Vision.'

Swingtail (1969) –  was in 3D and 'Cosmovision.'

The Incredibly Strange Creatures Who Stopped Living and Became Mixed-Up Zombies!!? (1964) — was filmed in 'Bloody-Vision,' and 'Hallucinogenic Hypnovision.' The latter was a spinning black wheel with a white spiral on it. It appears when Madame Estrella hypnotizes her victims. On posters it was hyped as presented in 'TerrorRama.'

The Hypnotic Eye (1960) — patrons were given Hypnotic Eye Balloons to enable them to enjoy the thrills of 'HypnoMagic.'

Orgy of the Dead (1965) –  was 'in Gorgeous and Shocking Astravision and Sexicolor.'

X, the Man With X-Ray Eyes (1963) –  was in SpectaRama.'

House on Bare Mountain (1962) –  was in 'Rawcolor and Sinscope.'

Konga (1961) —  was in 'Spectamation.'

Horrors of the Black Museum  (1959) – was in 'HypnoVista (You Can't Resist It!).'

The Angry Red Planet (1959) —  was in 'Cinemagic.'

The Smallest Show on Earth (1957) –  was in 'Upside-Down Scope.'

The Case of the Mukkinese Battle Horn (1956) –  was filmed in 'Schizophrenoscope.'

And the ultimate (or minimalist) technique hype:

(The Adventures of) Rat Pfink a(nd) Boo Boo (1966) — was filmed in 'Regularscope Black & White.'