From Zombos Closet

Pressbooks (Horror, Sci Fi, Fantasy)

Realart Pressbook: Flesh and Fantasy 1943

/ Pressbooks (Horror, Sci Fi, Fantasy) / Leave a Comment

Realart printed 4-page pressbooks for re-releases of movies. Here's the one for Flesh and Fantasy with Edward G. Robinson and Barbara Stanwyck. It's a very good anthology movie with three supernatural tales that twist toward  their endings. Wikipedia mentions Universal shelved the original opening sequence, which was more violent and dramatic, and replaced it with a humorous one, even though preview audiences "raved about this scene." Intriguing to note, the second story involves a murder that brings to mind 1945's Dead of Night's bewildered architect and his, well, that would be telling, wouldn't it?. 

Flesh-fantasy-pressbook

…

Realart Pressbook: Flesh and Fantasy 1943Read More »

Movie Pressbook: The Swarm (1978)
Part 1

/ Pressbooks (Horror, Sci Fi, Fantasy) / Leave a Comment

An all-star cast couldn’t generate enough buzz for this Irwin Allen disaster movie to survive its box office, but this oversized, 32 page, pressbook for The Swarm is still killer. Irwin Allen, by the way, added all those spiffy aliens to his television shows like Voyage to the Bottom of the Sea because he felt it boosted ratings. Known as the Master of Disaster, his disaster movies could be rather disastrous financially, but The Towering Inferno is a good flick.

The-swarm-pressbook-1

…

Movie Pressbook: The Swarm (1978)
Part 1Read More »

20,000 Leagues Under the Sea (1954)
Pressbook Part 2

/ Pressbooks (Horror, Sci Fi, Fantasy) / Leave a Comment

Go to Part 1

In this second part to Walt Disney’s 20,000 Leagues Under the Sea movie pressbook we see the ad mat pages (newsprint and poster advertisements), the coloring page (a subject  I will explore in a future post), the theater displays such as banners, flags, etc., and the always interesting exploitation ideas.

20000 leagues under the sea pressbook-11

…

20,000 Leagues Under the Sea (1954)
Pressbook Part 2Read More »