I love Krull. It's the quintessential 1980s movie that mashes up a little of this, a little of that. This 8.5 x 14 inches, 24 page, pressbook is surprisingly complete in promotional variety. You have the Krull-ering Contest to color in our hero and damsel in distress, the A-maze Your Audience maze activity, and two photo quizzes named Other Worlds and Heroes. Now if they only had given away the Magical Glaive as a theater promo, I'd be in heaven now, tossing it about bringing down my foes.
Another splendidly designed folder-styled double bill pressbook from Howco International for their drive-in trade: My World Dies Screaming and Lost Lonely and Vicious. My World Dies Screaming touted using the gimmick of subliminal perception with their "The First picture in 4th Dimension, See it without glasses!" This 4th dimension consisted of using one-frame images to heighten your anxiety and fear. Needless to say, it wasn't "destined to be the most talked of picture of all time!" But you can admire the hyperbole at least, as it is attention-catching.
Gog and Magog go bad. Originally shot for 3D, it was mostly shown flat due to its release during the tail end of the 3D craze. I vaguely recall seeing this movie, but not sure if it was in a theater or on television. Not bad for a budget of $250,000. Robotic and computer construction very 1950s. Premise has NOVAC, the computer, being manipulated to control Gog and Magog, the two robots, as its henchmen. Mayhem ensues.
I picked up my first Edgar Rice Burroughs paperbacks at Phil Seuling's comic shop in Brooklyn. The pages were tanned, the stories exciting. Also snagged a leather-bound set of Charles Dickens works. Oh, yes, and I bought a lot of comics, met Roy Thomas and other comic and Warren magazine notables, and had the time of my life. I would ride my bike to the shop after school just about every day. And yes, my bike had the chrome bullet headlight, fox tail, banana seat, and long handlebars. Somebody stole it one day and I've not been able to fully capture the magic back ever since. Of course, now that I'm all grown up, my Mustang helps soothe the loss. Maybe I should tie a fox tail to its antenna.
See my review of this little rough gem before you read the pressbook. Or not. (But the pressbook does contain spoilers, so you are warned.) I moved the pages around to bring the newspaper ad mats toward the end, but all 8 pages are here for this 11 x 17 inches pressbook.
Tony Rivers, fellow connoisseur of pressbooks and entertaining movies, recently acquired this wonderful pressbook for the classic movie, Invaders From Mars, and sent his page scans to share with ZC's readers. Thanks! And note Jimmy Hunt's autograph on the first page.
Note the name of the tree monster in From Hell It Came: Taranga. Known as Tabanga in the movie, perhaps the marketing people didn't get the memo about not confusing Taranga, the Maori demi-god, with the tree monster in the movie.
Somehow, the partial female nudity doesn't make me wonder where that crawling hand has been; instead, I do wonder how much it sold the theaters on showing this "jolting space shocker." While this is not a double bill pressbook, it does also contain promotion for The Slime People. The ad campaigns for both movies do not showcase the films together as a double bill, so this pressbook is something of an oddity.