Posted in the Universal Monsters and More Facebook group, this print advertisement for Nightmare Theatre reminds us of how much fun it was staying up late to catch a monster movie on local television. Growing up, I slept around 3 hours each night. Now I can't get enough sleep. For me, it was either reading all my monster magazines in the wee hours of the morning or watching TV until the stations went off the air.
I vaguely recall the 1964-65 World's Fair in Flushing Meadows, Queens. But I do sorely miss my mold-a-rama Make Your Own Sinclair Dinosaurs. It was quite magical watching your 25 cent dinosaur being created as you watched. I couldn't get enough of the Futurama exhibit sponsored by General Motors, either. I came across this mailer for the Official World's Fair Balloon. Being a nostalgic type I couldn't pass it up.
Those were the days, weren't they? Now we're all kind of being burnt at the stake because of our use of coal, oil, and all that burning stuff that did make us 'handier' and 'happier' for a long time. 'Healthier' is debatable, though, at least now. Of course, hindsight is always perfect. What's intriguing in this advertisement for the bituminous coal industry are the use of the stereotypical 1950s housewife taking some serious umbrage from the Puritans, and the small-print patriotic blurb that reads "The contributions of the Bituminous Coal Industry are typical of the many ways in which the people benefit when business enterprise is allowed to operate freely as it is in the U.S.A." My impression is said industry was getting some flack even then for their practices, and we all know how unregulated enterprise doesn't always benefit the people. But the 1950s was a great time to be naive, so we may find amusement in this kind of advertising now, but don't kid yourself: we're all still pretty naive.
No one inviting you to their parties? Then here you go. Of course, any party patrons that can hear you playing in your home from across the street may not be as lively as you'd like. As a backup plan, just in case no one continues to invite you to their parties even after all that Harmonica practice, I suggest you take up whittling Gaspard the Sailor, too. It will help make all that idle time pass quickly. (Hohner Harmonicas Ad from Popular Science, December, 1936)